If you were to ask someone what the biggest sport in the world is, you\u2019d likely get answers like soccer, cricket, or basketball. And while those sports do have massive followings, the truth is that they pale in comparison to the number of people participating in the world\u2019s actual #1 sport: going to the gym.<\/p>\n
Les Mills, the international fitness company founded by Phillip Mills, knows a thing or two about the world of fitness. With over 100,000 expert instructors from around the globe hosting their in-person and online fitness classes, Les Mills has a unique perspective on the industry. And it\u2019s this expertise that has led them to create an original YouTube competition\/documentary series, RISE: Search for the Ultimate Trainers.<\/p>\n
Originally intended to be a six-month project, RISE ended up spanning over three years of production. This extended timeline allowed the team to truly capture the essence of the \u2018superhumans\u2019 who lead Les Mills\u2019 classes. By taking the time to delve deeper into the world of fitness, the creators aimed to showcase the dedication, passion, and expertise of the instructors.<\/p>\n
The series, produced in collaboration with Auckland-based studio Tomorrowland, features the best of the best of Les Mills\u2019 instructors. These individuals are the backbone of the company, and it\u2019s their hard work and dedication that make Les Mills\u2019 classes so successful.<\/p>\n
So, why release the series on YouTube? According to Phillip Mills, the founder and Managing Director of Les Mills, the answer is simple: \u2018YouTube is the biggest platform for group exercise classes in the world.\u2019 With an estimated 750 million people watching online exercise classes on the platform, it\u2019s the perfect place to showcase the talents of Les Mills\u2019 instructors.<\/p>\n
Mills emphasizes the importance of being seen on the right platform, saying, \u2018If you want to be seen, you do it there.\u2019 By releasing RISE on YouTube, Les Mills is able to reach a massive audience and give its instructors the recognition they deserve.<\/p>\n
Les Mills recognizes that its instructors are the \u2018rockstars of our business.\u2019 They are the ones who drive the company\u2019s success, and it\u2019s their passion and dedication that make Les Mills\u2019 classes so popular. By shining a spotlight on these individuals, RISE aims to inspire and motivate others to pursue a career in fitness.<\/p>\n
The series is a testament to the hard work and dedication of Les Mills\u2019 instructors. It\u2019s a celebration of their achievements and a reminder that, with the right mindset and training, anyone can become a fitness rockstar.<\/p>\n
RISE: Search for the Ultimate Trainers is more than just a documentary series \u2013 it\u2019s a game-changer for the fitness industry. By showcasing the talents of Les Mills\u2019 instructors, the series aims to raise the bar for fitness professionals everywhere.<\/p>\n
With its focus on the \u2018superhumans\u2019 who lead Les Mills\u2019 classes, RISE is a must-watch for anyone interested in the world of fitness. It\u2019s a reminder that, with the right training and dedication, anyone can become a fitness rockstar.<\/p>\n
Les Mills\u2019 RISE: Search for the Ultimate Trainers is a must-watch for anyone interested in the world of fitness. It\u2019s a celebration of the hard work and dedication of the company\u2019s instructors and a reminder that, with the right training and mindset, anyone can become a fitness rockstar.<\/p>\n","protected":false},"excerpt":{"rendered":"If you were to ask someone what the biggest sport in the world is, you’d likely get answers like soccer, cricket, or basketball. And while those sports do have massive followings, the truth is that they pale in comparison to the number of people participating in the world’s actual #1 sport: going…\n","protected":false},"author":2,"featured_media":1937,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-12860","post","type-post","status-publish","format-standard","has-post-thumbnail","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/influencerswiki.org\/blog\/wp-json\/wp\/v2\/posts\/12860","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/influencerswiki.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/influencerswiki.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/influencerswiki.org\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/influencerswiki.org\/blog\/wp-json\/wp\/v2\/comments?post=12860"}],"version-history":[{"count":0,"href":"https:\/\/influencerswiki.org\/blog\/wp-json\/wp\/v2\/posts\/12860\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/influencerswiki.org\/blog\/wp-json\/wp\/v2\/media\/1937"}],"wp:attachment":[{"href":"https:\/\/influencerswiki.org\/blog\/wp-json\/wp\/v2\/media?parent=12860"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/influencerswiki.org\/blog\/wp-json\/wp\/v2\/categories?post=12860"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/influencerswiki.org\/blog\/wp-json\/wp\/v2\/tags?post=12860"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}